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Don't just make a statement; ask questions Malaysia Phone Number List and invite comments. It's relatively easy to demonstrate "humanity" by being willing to learn. Asking for advice or opinions is an effective way for businesses to increase engagement, and perhaps even more so if the CEO drives social initiatives. follow up. Use social media marketing Malaysia Phone Number List platforms to "listen" to company mentions, taking into account brand sentiment. Then, if the CEO directly addresses the questions and concerns raised about his company, it shows that he is committed to earning trust. In short, doing business with a B2B company is easier and more attractive Malaysia Phone Number List when the social CEO is the standout.

Set an example for employee advocacy If you want Malaysia Phone Number List your employees to be brand evangelists, why not let your top stakeholders set the ideal example? A CEO's presence on social media may just be the necessary catalyst for a Malaysia Phone Number List propaganda program to flourish. If the CEO is "on the road," she can directly demonstrate the value of connecting with customers and make employees feel important enough to Malaysia Phone Number List drive social engagement.